Judge rules Value Village deceived customers

The King County judge found the company misled customers into thinking it was a charity.

A King County Superior Court judge has ruled that Value Village used deceptive advertising, leading customers to believe the company was a charity or a nonprofit.

Value Village is a for-profit business with an annual revenue of $1 billion. The second-hand chain was served with a consumer protection lawsuit by Washington state Attorney General Bob Ferguson. Judge Roger Rogoff ruled that from 2009 to today, Value Village deceived customers.

The judge found that the company knew its advertising could deceive consumers based on marketing studies that it commissioned into thinking it benefited charities. No portion of any purchases owned by Value Village’s parent company, TVI Inc., has ever benefited charities, a press release from the Attorney General office stated.

“My office received numerous complaints from consumers who feel deceived by Value Village’s advertising,” Ferguson said in a press release.

A written order is expected next week for the lawsuit which was filed in December 2017. Damages and penalties will be assessed next spring.

Value Village runs 330 stores worldwide, and 20 in Washington state, including multiple locations on the Eastside.

More in Business

A King County judge found the company misled customers into thinking it was a charity. Photo courtesy of the state Attorney General’s office
Judge rules Value Village deceived customers

The King County judge found the company misled customers into thinking it was a charity.

First coffee drive-thru on Federal Way’s 1st Avenue

After over a year of working through the permitting process, B&R Espresso Bar finally has their new drive-thru addition.

30 years of Puerto Vallarta

Will the Federal Way restaurant take home the gold again at Federal Way’s annual Taste of Federal Way this year?

First-ever Paw-Pool-Ooza swim party for pups coming to Wild Waves

The end of summer celebration will be held 11 a.m. to 4 p.m. Saturday, Sept. 14.

Companies purchase Waterbury Park Apartments in Federal Way for $56M

RISE Properties Trust aims to restore aging, 236-unit multifamily property.

Experience Italy with Federal Way restaurateur

Vince Mottola of Vince’s Federal Way gears up for his annual Italy tour starting on Sept. 30.

Business leaders appointed to Greater Federal Way Chamber of Commerce board

Eisenman, Suchan, Christensen, Campbell, Sims begin terms in July.

Founder of Marlene’s Market and Deli dies at age 85 after battle with cancer

Marlene Beadle opened one of the first natural food stores in the South Puget Sound.

Federal Way Chamber’s annual summit set for June 28

Get the capital you need to grow your business.

Trapper’s Sushi Co. opens new location in Federal Way

Federal Way is the restaurant’s ninth and newest location in Washington state.

Coolest sweet treats in Federal Way

Sub Zero Nitrogen Ice Cream celebrates eight years of business this September.

Forever inked in Federal Way

Federal Way tattoo artist Jess Locke talks about why this art form is her favorite.