About Us

The Mirror is Federal Way's first choice for local news and happenings. Published on Fridays with a circulation of more than 33,000 papers, The Mirror covers hot issues and interesting people in this city of 85,000-plus residents.

Your Community News Team



Rudi  Alcott Publisher
Rudi Alcott
(253) 925-5565 ext. 1050
Rudi Alcott started in February 2008 as the publisher of The Mirror. He arrived from Swift Communications, where he was employed as a circulation, sales and marketing manager for the Greeley Tribune in Colorado. Prior to that position, he worked for the former King County Journal in Bellevue and Kent, WA, as director of circulation marketing and director of sales technologies. Before entering a newspaper career in 2000, Alcott worked in sales and fundraising. Alcott intends to maintain The Mirror's mission of providing intensely local news and serving as a voice in Federal Way. "When you get to the real grass-roots of the community, that's what community newspapers are all about," he said. Alcott and his high school sweetheart, Angie, have been married 20-plus years. They have two sons: Connor and Corbin. To learn more, e-mail Alcott at ralcott@federalwaymirror.com.
     
Andy  Hobbs Editor
Andy Hobbs
253-925-5565 ext. 5050
Andy Hobbs became editor of The Mirror in June 2006 - and gets paid to play newspaper. Before that, he worked as a copy editor, community news editor and columnist for the East Valley/Scottsdale Tribune in Arizona. In 2000, he graduated from Franklin College in Indiana with a degree in journalism. Hobbies include playing guitar, writing, reading, hiking, traveling and any outdoor activities. Andy and his wife, Amanda, are the proud parents of two sons, William and Dylan.
     
Mary Lou  Goss Advertising sales consultant
Mary Lou Goss
(253) 925-5565 ext. 3056
Mary Lou Goss and her husband have lived and raised their family in Federal Way for over 21 years. Their youngest daughter graduated from Decatur High School and moved on to WSU. Their oldest daughter and her family also live in the Seattle area. Spending time with her daughters and grandson is her favorite pastime.
     
Casey  Olson Sports editor
Casey Olson
(253) 925-5565 ext. 5056
For the best coverage of Federal Way sports, Mirror sports editor Casey Olson is your guy. Olson reports news on local athletes (current and former) as well as the human side of sports. His "Sidelines" column tackles anything from high school recruiting and Super Bowl bets to pondering whether Archie Manning's DNA should be treated like sperm from a champion thoroughbred race horse. Olson played baseball at Gonzaga University and is married (Kimberly) with three kids (Isaac, Andy and Whitney).
     
Kristi  Chevalier Office coordinator
Kristi Chevalier
253-925-5565 ext. 1550
Kristi started working for the Courier-Herald in Enumclaw in July 2005. She went to school at Union College in Lincoln, Neb., but decided to come back to the Northwest to be near family where she has lived for most of her life. She is an active member in her church and enjoys going on mission trips to places like Peru and Honduras. She also works with the youth groups at her church. In her spare time, Kristi likes to crochet, scrapbook, read, shoot her guns, do archery and just plain enjoy God's wonderful nature.
     
Cindy  Ducich Advertising sales consultant
Cindy Ducich
(253) 925-5565 ext. 3054
Cindy Ducich became a sales consultant at The Mirror in 2009 after years of experience in sales management and as a retail buyer at The Bon (aka Macy’s) as well as a successful small business owner in Federal Way. Additionally, she is passionate about her community and continues to be an active volunteer, supporting a variety of activities. She is a past board member of Marine Hills Recreation Association and Referrals Unlimited networking group, while currently serving on the Centerstage Theatre and South Sound Regional Business Incubator (SSRBI) boards. Cindy is an active member of the Federal Way Chamber of Commerce, a participant in the Federal Way Coffee Club, Relay for Life, a Friend of Multi-Service Center, a member of FUSION, a Communities in Schools mentor, and a graduate of Advancing Leadership 2010. In her spare time, Cindy loves to travel, snow ski and read. Cindy and her husband are the very proud parents of Ali, a UW undergrad, Syracuse Law School and UW Law School graduate, who lives in Seattle; and Stefan, a graduate of Whitman College, the Diplomatic Academy of Vienna, and the University of Vienna, currently living in Washington, DC.
     
Circulation manager
Dawn Thomas
253-925-5565 ext. 6050
Contact me any time for information regarding delivery of the Federal Way Mirror.
     
Greg  Allmain reporter
Greg Allmain
253-925-5565 ext. 5054
Greg hails from Spokane, WA. He graduated from Washington State University in 2005 when the Cougs' football team was still good. He had a two-year stint as a reporter and photographer in Washington's version of Disneyland, Leavenworth. He now lives in Tacoma with his wife and one-year-old son.